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"Risk comes from not knowing what you're doing!" Warren Buffett (1930 - )

We often listen to people who hesitate to invest in the stock market because t

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

hey fear risk. There are older people who fear that a stock crash could leave them destitute. There are young couples who pine for a new home but worry t

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hat an investment loss could kill their chances.

For any investor, risk is a fact of life!

Whenever an opportunity opens up for you to make an investme

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

nt profit, you also face the fear of the possibility of suffering an investment loss. Even with "safe" kinds of investments, such as bank deposits, there

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

is a risk that the rate you earn will not exceed the rate of inflation.

Often, these fears are rooted in a misunderstanding of what risk is. Those who

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

understand market risks --and properly evaluate their ability to tolerate them-- can supercharge their investment portfolios by embracing a certain amoun

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

t of uncertainty!

In the financial world, risk translates to uncertainty and it's measured by standard deviation from the norm.

Many individuals would

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

say the riskier investment is the first, because their principal would be in greater jeopardy. But to professionals, the first investment is merely stupi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

d --not risky--because it's a sure thing to lose!

Still, what worries many is that you never know when the stock market is going to dive. What if it fal

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ls right before you need to sell?

Most individuals measure risk as their chance of loss, but we measure risk by the variability of returns!

In other wo

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

rds, because stocks have higher average returns, you can suffer some losses and still end up vastly ahead over the long run.

There's only one situation

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

in which adding stocks to your portfolio doesn't make sense--when you don't have time to let the market work for you.

In any given year, you have about

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

a 1 in 4 chance of taking a loss in the stock market. If one year or less is as long as you plan to invest, stocks boil down to a gamble.

But if your ti

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

me horizon is five years or more, there's a very good chance that putting at least a portion of your money in stocks will boost the performance of your i

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

nvestments!

One question you have to resolve is the kind of investment risk you're comfortable taking. The choice ranges from conservative to aggressive

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

, with a broad middle ground between the extremes.

Conservative Investing: Means putting money where there's little risk to principal.

Moderate Investi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ng: Means taking risks by putting money into growth stocks and bonds.

Aggressive or Speculative Investing: Means taking a possible risk of losing part o

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

f your investment in exchange for the possibility of making a larger profit.

The ideal risk equalizer is that you should work for balance among the vari

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ous risk categories.

One of your concerns should also be that if you invest too conservatively, you won't have enough money down the road to afford your

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

goals even if you've been diligent in following your plan.

Another concern is that by taking too many chances you risk losing too much of your capital.

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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The author cautions business people about paid experts who use scare tactics to prolong the work.

Do you know what to do with customers who come to your business, but leave without making a purchase? Is there a reason to try to provide them with good customer service, or are they a lost cause?

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